The Twisted Tulip
Full branding for Austin, TX based floral client.
Beauty really exists within the differences in life, and the idea behind the brand of The Twisted Tulip, is just that. It is as if your visit to the mid-century psyche ward had a high saturation filter on it; it is beauty within decay. This is the state of mind in which The Twisted Tulip’s owner prefers to create his best work.
Now what kind of logo would suit the self-proclaimed ‘Mad Botanist’? Obviously a thick and thin stroked boutique-sans-serif combined with a detailed phrenological head rendering! This branding is an example of a client having a dream they wanted to bring to life. The brand became an extension of the owner’s identity for their solo-career. The goal was to fulfill that dream and make them fall in love with it even more.